We want to provide you with the possibility to match your frames with every occasion and all of your favourite styles, as we know how important it is to be able to change your look at anytime you want. Therefore, we design quality handmade frames at a fair price, €98 and €248 (varifocal), a price that includes prescription lenses. Transparency, best-in-class service and a stellar customer experience are key to our brand philosophy as we continue to make eyewear an accessible accessory for all.
Our office is a big open space located in an up and coming neighbourhood Amsterdam East. Our team lunches are freshly prepared every day with organic ingredients and we even have our own bar and in-house DJ for the Friday fun.
Our stores across Europe are an extension of our creative brand identity. They're all thoughtfully designed and showcase custom-made artwork by inspiring, many times local, artists.